We raise the profile of Greater Manchester as a global city-region

We are the city-region's official destination marketing organisation and promotional agency, responsible for the strategic positioning of Greater Manchester.

We support the inward investment promotional agency, MIDAS on frontier sector marketing, and Greater Manchester’s Business Board on the city-region’s economic vision. We also provide a platform to promote Greater Manchester at major partnership events such as MIPIM and SXSW, as well as at overseas trade events in key markets such as the USA, China, GCC, and India.

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Visitor economy

We promote Greater Manchester’s visitor economy to both domestic and international audiences and markets. We do so by working with local, regional, national, and international partners.

We are a VisitEngland accredited Local Visitor Economy Partner. We deliver tactical leisure marketing campaigns and press activity on behalf of our partners, to drive visitation to Greater Manchester from key markets. This work contributes significantly to place making, quality of life, and the attractiveness expected of a global city such as Manchester.

VISIT Manchester

Meetings, conferences, and events

Through the Manchester Convention Bureau and Sport Bidding Unit we promote Greater Manchester as a leading city in which to hold major conference, convention, or sport events working in partnership to bid for and then facilitate best-practice delivery of meetings.

We help conference and event organisers host events in the city-region. We offer a venue location service, bespoke bid production, a tailored accommodation booking service, targeted delegate welcomes, and event promotional support.

MEET in Manchester

Place promotion

We have supported Greater Manchester’s place promotion and property ambitions and strategy for over 20 years, helping to facilitate important discussions about infrastructure, housing, innovation, equality, and sustainability. We undertake this activity with support from the well-established Manchester Partnership; a collective of private and public sector affiliates.

We now manage and organise Greater Manchester’s attendance as The Manchester Partnership at several leading place promotional events each year, including MIPIM in March, UKREiiF in May and LREF in September. Greater Manchester has one of the most established city-region partnerships at such events.

PLACE Manchester

Frontier sectors

We support the inward investment promotional agency, MIDAS, to promote our frontier sectors, including digital, innovation and green, to national and international investors. We also work with sector stakeholders to create and curate content and communicate strategic stories within priority investment markets.

Our frontier campaigns aim to position Greater Manchester as a world-leader in sectors such as advanced manufacturing and materials, creative and digital, health innovation and life sciences, and net zero technology. We also help to shape the narrative about Greater Manchester’s talent pool and its reputation as a globally significant research and development base.

INVEST in Manchester